The global market for E-SIM card is envisioned to witness the entry of several new players, thereby intensifying the level of competition in the near future, observes a recent report by Transparency Market Research. Some of the leading companies in the market are Telefonica S.A., Gemalto N.V., Apple Inc., Samsung, NTT DOCOMO Inc., Sierra Wireless Inc., ST Microelectronics, Giesecke & Devrient GmbH, Deutsche Telekom AG, and OT-Morpho.
The report states that the global E-SIM card market will exhibit an impressive CAGR of 13.5%, rising from a valuation of US$4,095.6 mn in 2016 to an opportunity of US$14,613.1 mn by 2025.
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Europe Market Accounts for Dominant Share in Global Market
In terms of application, the segment of machine to machine led the global E-SIM market in terms of revenue contribution to the global market in 2016. While the segment is expected to retain its dominance over the forecast period as well, the segment of smartphones is projected to gather pace and account for a significant share of the overall market post 2019. The smartphone application segment is envisaged to exhibit a robust 26.3% CAGR from 2019 to 2025.
From a geographical standpoint, the E-SIM market in Europe accounted for the dominant share in the global market in 2016, with the North America market following, in terms of revenue contribution. The leading position of Europe in the global E-SIM market can be attributed to favorable government policies that have led to the swift uptake of automation and data exchange in manufacturing technologies.
Ease of Switching Mobile Network Operators in Real Time to Fuel Demand
A number of factors are contributing to the growth of the global E-SIM market, including the ability of E-SIMs to switch between network providers in real time Over the Air (OTA). This facility allows users to change their network providers at ease, thereby preventing consumers from incurring international roaming charges. This facility comes in handy especially when used in connected cars and smart meters where it helps reduce significant operational and logistics costs.
Other factors fueling the growth of the global E-SIM market include the standardized set of technical specifications for the E-SIM technology, which offers better security than conventional SIM cards. The technology has been standardized by Groupe Speciale Mobile Association and covers over 800 mobile operators across the globe. Moreover, the compact design of E-SIM proves beneficial for OEMs who can use the saved space to provide additional storage or increase the size of the battery in devices such as tablets and smartphones.
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Automotive Industry to Provide Vast Growth Opportunities
The rising adoption of E-SIM in the automotive sector and in consumer electronics devices is one of the key growth opportunities in the global E-SIM market presently. The applications of E-SIMs in advanced vehicles are already vast and could grow with time. As a result, the automotive sector is expected to emerge as one of the most promising areas of application areas of E-SIM in the next few years, providing vendors in the market massive growth opportunities.
However, one of the key challenges faced by the market is the plausible resistance shown by MNOs towards the adoption of E-SIM as it eliminates the need for the consumer to visit the physical stores of network providers. This has the capacity of enhancing consumer’s bargaining power in a way, adds one of the authors of the study.